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CAPABILITIES WITH CLARITAS

We are proud to be a Claritas strategic partner.  Their unique data and proprietary identity graph are available from Source Path Digital as either standalone projects or as part of our full service campaign services.
  • Data Appends
    Claritas PRIZM® Premier Segments
    Claritas CultureCode® (Hispanic & Asian Acculturation)
    Geocoding & Cartographic Appends
  • Campaign Audience Data
    PRIZM, CultureCode, and Consumer Profiles
    Targeting data for Google Ads
    Targeting data for Meta Advertising
  • Planning & Insights
    Claritas 360 Platform & Tools
    AudienceAnywhere™ Campaign Insights
    MyBestSegments Descriptive Tool