About Us

Excellence in Execution Starts with What We Believe

Source Path Digital is guided by core values that define not only what we do but how we approach every challenge and solution.

Excellence

is woven into our DNA. It’s in the meticulous attention to detail, the unwavering dedication of our team, and the consistent performance that sets our benchmark in the industry. We strive for accuracy that instills trust, considerate reliability, and a level of expertise that solidifies our reputation as proven leaders.

Innovation

is the engine of our progress. Anticipating the needs of tomorrow, we continuously improve upon our work, never settling for the status quo. We aspire to architect innovative technological and human connections, driven by a restless curiosity and a commitment to bettering the world around us.

Insight

drives our vision forward. It’s the clarity we bring to complex situations by actively listening to the voices of industries, our clients, and the thought leaders among us. With an understanding that comes from collaboration, we conceptualize ideas that reflect real-world needs and confirm the value of our innovations for clients and partners.

These aren’t just buzzwords for us – it’s a commitment to the idea that technology can and should be aligned with emotional and practical needs. We’re dedicated to crafting solutions that work smarter and feel natural, blending into the fabric of our client workflows. Our services and client experiences stand at the intersection of advanced capability and intuitive design, ensuring that our partners benefit from technology and workflows that understand and adapt to them. We’re not just building smarter technology and better campaigns – we’re enhancing human experiences by making them simpler and more connected.

Our Leadership Team

Chris O'Neill

Chris O'Neill

CEO

Laurie Etienne

Laurie Etienne

Innovation and Optimization Manager

Monique Robinson

Monique Robinson

Campaign Operations Manager

Vince Toon

Vince Toon

Data Manager

Where Detail Meets Dedication

Source Path Digital brings together Audience Curation, Customer Activation, and Campaign Intelligence to deliver high-performance campaigns for national brands. Agencies, advertisers, and channel partners rely on Source Path Digital to get campaigns out the door accurately, on time, and successfully.

Ready to Launch Your Next Campaign?

Whether you're looking to grow your customer base, run better media campaigns, or get more out of your marketing budget, we make it simple. From targeted audience insights to full-service campaign execution and performance reporting—we're your partner in smarter marketing.

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